Extra Challenges for Life Coaches

Are you a recent graduate of a coaching program and floundering in getting your business off the ground? 

Were you taught that a good coach can coach anybody about anything, so that’s how you’re trying to market, but you’re having no success?

Are the enthusiastic, encouraging, empowering metaphors on your website failing to attract committed, long term clients, and you can’t figure out why? 

Have a client who is impossible to motivate or who you suspect has an undiagnosed emotional problem, and want some coaching supervision from an experienced research psychologist turned coach?


If you want a thriving, and satisfying solo practice as an independent life coach, I can help you craft a compelling marketing message and design an action plan that fits your personality and your budget.

If you have a blocked, resistant, or overly anxious client and you’d like to consult with a seasoned psychotherapist, I provide case consultation and supervision for coaches.

You can change discouragement, insecurity and frustration into more and easier clients, and better cash flow.

The First Thing You Can Do

Browse through the material on this website and apply what you can.

There are are step by step instructions, tips, and lots of short articles to help you refine your target niche market, and begin to write your marketing message with them in mind.

If you have been using a blog platform in lieu of a website, now’s the time to look into getting a real website, and focusing your blog exclusively on the ideal client you want to reach. Or, if possible, extend your blogsite with extra pages that a static website would have, to get the best of both worlds.

Check out some of this Do It Yourselfer info that can help you achieve this goal.

If you’ve been using a blog as a coaching student, refocus it to be a client attracting marketing tool. That is, remove all posts that aren’t about your ideal client’s problem and aspirations, and give the blog “face” a good makeover to display your new professional status.

If you do have a website, find a 10 year old to review it and tell you what you do and who your clients are. If they get it right, you have a well written website.

If they don’t, it’s time to dump the lofty language and rewrite to connect with your prospective clients.

The Second Thing to Do

Did you draft a business plan when you were doing your coaching training? How about a marketing plan? Have you determined whether your pricing structure is appropriate for your target market, and whether your niche is viable in today’s economy?

No?

There’s no time like now when a business isn’t succeeding to review plans, re-evaluate initial assumptions, and change course.

Need help with this? I have a fast and easy way to bring this all into perspective. It’s a good starting point for the business coaching that can make the difference between giving up and manifesting the life and livelihood of your dreams.

See the GET CLIENTS NOW! page for details on the solution you are looking for.

Coaches Face Extra Challenges in Building a Solo Practice

Coaching isn’t covered by mental health insurance, and is often perceived as an unnecessary luxury.

The public still isn’t clear on what coaching is, why they should want it, or how it can help them — it’s a hard sell if you are trying to “sell” the model, process or benefits coaching.

Few employers recognize the benefit of team, leadership, conflict resolution, or wellness coaching, let alone life or spiritual coaching in the workplace — getting corporate contracts as an independent contractor is difficult.

In some locations there may be a strong backlash from mental health providers who see life coaches as dangerous due to being inadequately trained and unregulated by the government.

It’s all too easy for life coaches to get in over your head when working with clients who haven’t been adequately screened for emotional, mental, or behavioral disorders — which may quickly become a serious liability issue for you.

The good news is that there are ways to overcome all these challenges, and more.

Want to know how? Email The No Hype Mentor for a quick consultation that will pinpoint what you need to do to make your business work the way you want it to.

 

 



marketing,client attraction,private practice,business coaching

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