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Marketing well means using a language that is foreign to most of us ~ the language of copywriting. This is a specific style of conversational writing that aims to create a connection about a problem or issue, suggest a solution, and provide a clear way to take action.
Copywriting has its own set . . . → Read More: Copywriting Tips for Coaches and Counselors  Writing can be a powerful client attraction strategy, and yet few solopreneurs in the healing arts do it on a regular basis. Lots of things stop us, including: fear of being judged believing we have nothing of interest to say thinking it takes too much time not knowing what to do with what we . . . → Read More: 4 Writing Ideas for Non-Writers For non-writers, all this talk of having a website, then doing an ezine, and writing a blog, and sending bursts of info out on social media can feel overwhelming and confusing. Anyone out there feeling that? Yep, thought so. The question is not which one should you do, but why and when will you . . . → Read More: Ezine, Blog, or Social Media? Wrong Question |
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